Understanding the problem
The existing product had usability issues around navigation, information clarity, and transaction flows. Users found it difficult to quickly complete key tasks such as transfers and account management.
Working with the team, I evaluated the existing experience and identified friction points in hierarchy, navigation structure, and transaction clarity.
Designing a seamless banking flow
I redesigned key banking flows with a focus on clarity, speed, and trust. This included improving information hierarchy, simplifying interactions, and ensuring consistency across screens.
I worked closely with developers and another designer to iterate on solutions and align design decisions with technical constraints and product goals.
Delivered a more structured and intuitive banking experience that improved usability, reduced friction in key financial flows, and enhanced overall user confidence.
